Self-Publishers Online Conference Takes New Virtual Expo Approach

Press Release: Self-Publishers Online Conference


Self-Publishers Online Conference Takes New “Virtual Expo” Approach

Online Conference to Be Held May 13, 14, 15, 2009

SANDPOINT, Idaho – With big book publishing houses laying off and cutting back, more people are interested in self-publishing books. Yet because of the economy, fewer people are willing to travel to book industry conferences to learn about publishing. These trends led organizers to create the first virtual self-publishing conference. Connecting entrepreneurial authors with self-publishing resources, the Self-Publishers Online Conference will be held on May 13, 14, 15, 2009.

Because of travel and lodging costs, many aspiring self-publishers are not able to attend big publishing shows in New York City or Los Angeles. SPOC 2009 is a virtual conference which means attendees can attend from the comfort of their own home.

Aspiring authors and self-publishers can attend SPOC when they have time in their schedule. At their convenience, they can wander the virtual exhibit hall, take part in informative teleseminars, and discover helpful information about writing and publishing books.

Logical Expressions President Susan Daffron says, “The Self-Publishers Online Conference is the next best thing to being at a live conference, except without the sore feet and aching back from lugging around brochures and other conference materials all day. Our line-up of speakers is phenomenal. Almost every author of every self-publishing book I own will be at SPOC, plus other amazing experts that have successfully self-published books and developed a platform around them.”

SPOC 2009 will feature a total of 15 expert speakers over the three-day event. The experts will discuss a wide range of book publishing and promotion topics. Although speakers are still being confirmed and the line-up is not final, publishing experts Dan Poynter, Shel Horowitz, Brian Jud and Sandra Beckwith have agreed to speak.

About the Self-Publishers Online Conference
The Self-Publishers Online Conference is being put on by Logical Expressions, Inc. ( and Write a Book in a Weekend ( SPOC gives sponsors an opportunity to showcase products and services to attendees who are seeking information about how to become a self-published author. The event consists of teleseminars with self-publishing experts and a virtual exhibit hall and conference rooms which feature sponsor, exhibitor, and speaker information. More information is available at

About Logical Expressions, Inc.
Logical Expressions, Inc. is a software and publishing company based Sandpoint, Idaho. The company offers affordable books, software, tools, and services that help businesses with print and online publishing projects.

In addition to publishing its own series of books, Logical Expressions offers book production services. The company is not a subsidy press, rather Logical Expressions helps guide people through the steps to become a successful independent self-publisher.

About Write a Book in a Weekend/My Big Business Card
The founder of the Write a Book in a Weekend Club on Facebook and owner of My Big Business Card, Donna Kozik has a diverse writing and business background. She earned a master of business administration (MBA) degree with a concentration in Marketing from Gannon University in Erie, Pa. She has an undergraduate degree in Communications and Literature from Grove City College in Grove City, Pa.

Susan Daffron, President
Logical Expressions, Inc.
311 Fox Glen Road
Sandpoint, ID 83864

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